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LionCo is currently advertising regularly in incendiary content.

  • 5Recent
  • 35Confirmed

Timeline of reports

Key events and confirmed dates where LionCo ads featured in incendiary content

  • July
    • 3 ads reported
    • No reports for 12 days
    • 3 ads reported
  • August
    • 5 ads reported
    • No reports for 25 days
    • 1 ad reported
  • September
    • No reports for 15 days
    • 14 ads reported
  • October
    • 9 ads reported

What could I do?

You could contact LionCo and raise this report with them. You could also share this report with your contacts.

It is often the case that companies are simply unaware of where their ads appear, so we ask that you give them the benefit of doubt, and be respectful at all times.

Companies might not always reply straight away, and it can take multiple tries to get a response.

What could LionCo do?

LionCo could review its media buying strategy with a view to withdraw from content which does not align with its brand, and ensure their media buyer is aware of the content they do not wish to be associated with.

We do not expect companies to publicly denounce content, and it is perfectly acceptable to quietly withdraw advertising.

5 other current reports for LionCo

Here's where LionCo ads have appeared recently. Open a report for a detailed timeline.

About Sleeping Giants Oz

We are ordinary people, just like you, who lend our time to a community initiative to make racism, sexism, misogyny and climate change denial less profitable.

We do not advocate for boycotts and always encourage respectful dialogue.

You can join us by following @slpng_giants_oz on twitter on twitter.

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